An Amazon Agency Founded by a Brand Owner for Brands

We’re an Amazon Consultancy based between London, UK and Barcelona, Spain.

We’re passionate about helping brands dominate the most powerful and successful e-commerce platform in the world.

We’ll help you smash revenue goals on Amazon by working with you —not for you — to tailor and implement an Amazon strategy specific to your brand.

Our clients love us for our invaluable hands-on in-depth knowledge and expertise, our personal approach to understanding their brand and trust us to grow their sales successfully.

We’re proud members of Amazon’s Service Provider Network, a programme that enables Amazon Sellers to find recommended & trusted Amazon consultants.

Our Story

Between working for clients such as Burberry, L’Oreal, Unilever and P&G in London and New York and beginning to sell on Amazon, our CEO Elise saw first hand the lack of in-depth expertise that many brands have when it comes to a platform like Amazon.

As an Amazon seller herself, Elise spent countless hours figuring out the inner workings of the Amazon platform & A9 algorithm. This is Unicorn was born to give brands access to specialist Amazon expertise in order to help them grow and take advantage of all the platform has to offer.

Since December 2017, we have been successfully helping Amazon Sellers & Vendors to harness the power of the platform for growth.

Unicorn Ethos

We love Amazon.
And we love the brands we partner with. As a boutique agency, we work closely as a team to create & achieve the best results for our clients.

Each team member is an Amazon expert in their own field & we are constantly brainstorming new ideas together to improve the service we offer.

We don’t take a broad brushstroke approach to Amazon brand strategy, we take the time to understand our clients’ needs & objectives and tailor a strategy specifically for you.

Meet the Team


Co-Founder & CEO

The original Unicorn, Elise created her own brand and started selling on Amazon 5 years ago. It was then she saw an opportunity & This is Unicorn was born. With a passion for e-commerce as well as extensive knowledge surrounding the Amazon platform, Elise oversees the daily running of Unicorn HQ. Our clients are Elise’s main priority & she’s constantly looking for ways to provide value to them.


Co-Founder & COO

The other half of Unicorn, Gianluca became obsessed with e-commerce over five years ago alongside Elise. Ever since, he has been coming up with ideas to improve our service offering to clients on Amazon. Process is his middle name and his extensive tech background enables him to ensure all operations at Unicorn run smoothly.


Senior Ads Manager 

Our “PPC guy” (a client once called him this and it stuck) was the first ever Unicorn team member! Starting off as an Ads apprentice, Pablo has honed his Amazon skills and now heads up the Unicorn Ads team. His strategic thinking is critical when creating successful Ads strategies for our clients.


Senior Content Manager 

Queen of Content at Unicorn, Roisin leads our listing optimization service for clients. Her mission is to  make sure brands are telling their story at the same time as generating sales on the platform through engaging, Amazon optimized, copy and graphics.


Client Account Manager

Account Manager by day, yoga teacher by night, Anna’s personable nature is a hit with our clients. Her commercial background combined with her communication skills ensures she is always putting the client’s needs first to achieve the best possible results.


Client Account Manager

Building solid relationships with the brands we work with is at the core of our business and with Natalie’s extensive experience in events management, her relationship skills reflect our client ethos perfectly. She has an eye for perfection and always strives to provide the best possible service to our clients.


Amazon Graphic Designer

With over 6 years experience in graphic design, Ausra has most recently become an expert Amazon graphic designer. She turns products into life on Amazon by being able to create eye catching graphics that convert, at the same time as capturing the brand’s story.